The science of prospecting and lead management – a MUST READ for Realtors, loan officers, and salespeople!

If you’re a real estate agent, loan officer, or work in sales in any capacity, then prospecting is a way of life. Cold calling, door knocking, social media posts, email newsletters, mailing postcards, prospecting phone calls, and even open houses are the tools of the trade. In fact, you probably spend the lion’s share of your ...

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